Beneath the surface of our vibrant industry lie many challenges that publicans from every corner of the state share in.
From regulation to red tape, hiring to upskilling, costs to inflation – keeping the doors open, the beer flowing and the meals coming is something that requires a keen sense of dedication, patience and above all else, passion.
While some factors, such as cultural change and diversifying drink and food choices, are matters for the industry to adapt to and influence, there are core issues that AHA (Vic) can, and does, engages on to make it that bit easier, and fairer, to run a venue.
Rules and regulations are crucial for ensuring the pub remains what it truly is – the safest place anyone can have a drink.
However, as all publicans know, some processes and paperwork seem to only cause headaches while doing little to create positive outcomes.
And sometimes, the best way to address these issues is through a conversation, preferably at a pub.
Last month, AHA (Vic) CEO Paddy O’Sullivan did just that, sitting down with the Hon. Enver Erdogan, Victorian Minister for Casino, Gaming and Liquor Regulation, at Melbourne’s iconic Elephant and Wheelbarrow pub.
Prior to entering Parliament, Enver practiced law at Maurice Blackburn and served as a local councillor.
He has always been a staunch defender of community, prioritising fairness and equality.
And even though he may be a card- carrying member of the Collingwood Football Club (which is up to the discerning reader on whether to hold that against him or not) his passion for bettering our state has always shone through.
Increasing discussions between AHA (Vic) and Government helps bridge the gap between policy and the practical realities faced by publicans – ensuring that we can continue promote a strong future for Victoria’s cherished pub culture.
As part of this conversation, Paddy wanted to gather a greater understanding of what the Government’s priorities are in the pub and hospitality sector over the next year, along with gathering a personal understanding of what drives Enver in this space.
Paddy: “Firstly, can you tell us what the pub means to you?”
Minister Erdogan: “For me, and I think many other Victorians, pubs are a key component of our social life. Somewhere to watch the game, catch up with friends, enjoy great food, or celebrate a special occasion. Most of all, they’re familiar, local places where people come together.
And you don’t have to be a regular to appreciate the role they play in connecting communities.”
Paddy: “What are the big issues you’ve heard from publicans since taking the portfolio?”
Minister Erdogan: “What I hear most frequently are frustrations about how long it can take to process a liquor licence.
I know historically applicants have had issues with delays and how complex applications can be.
That’s something we’ve already started to address. Processing times have improved – and continue to come down. I want to see that continue.
This year we have started to modernise the licensing application process – we’ve improved the website and expanded the range of online forms. We’re making it easier for applicants to track and manage applications, which means shorter turnaround and processing times.”
Paddy: “Over the next 12 months, what are the priorities for the Victorian Government with regards to the state’s pub/hospitality sector?”
Minister Erdogan: “This Government has always backed Victoria’s pubs and
hospitality venues because we understand how important they are to our state’s culture, economy, and history. We’ve made some real changes to support the sector. We’ve updated our late-night liquor laws to better reflect how people live and socialise today, and support Melbourne’s vibrant nightlife.
And as of 1 July, we’ve removed the requirement for a separate planning permit for businesses to serve liquor. This is a sensible change that cuts red tape and supports jobs and economic growth by allowing businesses to get started sooner – one process, not two. Businesses could open up to 6 months earlier and save up to $7,000 in costs.
We’re also making permanent the pandemic-era changes that allowed outdoor dining without a planning permit, giving venues more flexibility to serve customers and use underutilise space like footpaths and carparks. Protections around amenity, noise, and trading hours remain in place – but important businesses won’t have to prove the same thing twice.
Over the next year, I want to build on that momentum. Ensuring it is as easy as
possible for responsible operators to open or expand venues, and that our rules are modern and fit for purpose. I’ll continue working closely with my colleagues to make sure our approach to regulation helps, rather than hinders Victoria’s vibrant sector.”
Paddy: “What is the value of having a strong industry and Government partnership?”
Minister Erdogan: “Strong partnerships are essential, whether it’s one-on-one with a local operator, through peak bodies like the AHA, or more formal consultation channels. Regular engagement helps build trust, identify issues early, and shape practical reforms. When government
and industry work together, we get better outcomes – not just for venues, but for workers, patrons and the wider community.”
Our main goal is always to support our members and the industry – a core element of this approach is to work with Government and stakeholders to ensure a thriving and sustainable future for Victoria’s hospitality sector.
As such, AHA (Vic) will be increasing its public advocacy as a point of priority, directly supporting publicans, pubs, employees, and the nearly half a million Victorians who walk through their doors each week.